Probably you will be among the many people who are considering redesigning its Internet site, or at least is having doubts about whether it currently has actually meets its objectives.
The process for determining the real needs of redesign
- Make a heuristic analysis.
We are talking about a tool that can determine if you have applied the principles of effective navigability and vision of consumer marketing in the structure and content of the site. If the results show that meets most of the principles probably requires only a small adjustment and not a complete redesign. If you do not proceed to the next step.
- Apply the persuasive architecture.
We refer to developing the architecture of the “new” site, using the technique of wire frame, to reach pre set targets, effectively incorporating the results of heuristic analysis. It is the skeleton of the site (sections, subsections, navigability and content, regardless of the design), which allows the user to get the required information, or close a trade, in the easiest way possible, generating a positive experience in every visit.
- Use the design as a tool for communication support
How important a site is the content and navigability. When involving the designer, be sure to set your goal as the highlight information and navigability developed in the previous phase.
- Programming, the last phase.
Only after you have completed the above steps will begin programming. But beware, this does not mean that only now is getting involved personnel systems in the process. All project participants form a team that will be present at each stage of development from day one.
How to select the company that will conduct the redesign?
- Find out what development technique used.
We recommend selecting a company to apply the user-based (User Centered Design) Design. Anyway require a presentation on the technique used and how it has been applied in other projects.
- Research your knowledge of usability
Make sure they are familiar with this concept. Find out who studies done before and especially, navigate some of the web sites developed by the company. At this stage do not pay attention neither the content nor the design or wording. At the end evaluate their experience in this process: it was positive or not? What level of satisfaction has been achieved in a score of 1 to 10? Are all Internet conventions apply?
- Be clear as developing the architecture of a website
At what point in the development process they begin working in architecture? See specific examples of architectures and documents used. If not used wireframe what technique applied?
- Analyze the ability to generate content and drafting.
Among other web sites developed by the company into consideration and ask yourself the following questions:
- What level of interest generated content for the user?
- Is the drafting technique applied to the scan reading?
- In terms of design, communication supports or is it just “art”?
The design does not have to master the content. You have to support it. Find out the websites of your prospective vendor if the text is easy to read and if the key points of communication are actually to be highlighted. Find out in which cases flash recommend and why, and if accustomed to working with wireframes.
When selecting your provider, you must take into account the technological platform on which he works. If your company has defined technology development, you must select a provider that provides the same technology. If not, you must select the technology that gives solution efficiently and effectively, it ie a quality product in the shortest time possible. Moreover, the final product must be easy to maintain.
Though normally hire a company to do all the development of a website, today the situation has changed in the past. It has developed a specialization in the following areas: usability, user-based development, architecture, content and wording, design and programming.
Website development company in Adelaide, Australia: https://platinumwebmedia.com.au/
It is very unlikely that a company today is a specialist in all these areas.
Make sure you know the strengths and weaknesses of your provider and reinforce the latter. Otherwise you end up with a page, you may “prettier” than before, but with many of the same problems that he wanted to resolve with the redesign.